Full Service Branding & SEO Agency in Dubai

About Our Company

A night-time scenery featuring the Aurora Borealis also known as the northern lights, that inspired the name of the full service branding agency Aurora Hikma.

Aurora is derived from the ethereal phenomenon of natural lights called "Aurora Borealis", which displays ribbons of colorful lights across skies close to the North and South Poles. Hikma is Arabic for ‘wisdom’; to spread philosophy, rationale, and information that crosses linguistic boundaries. Aurora Hikma signifies the agency's extraordinary potential to spread wisdom across the globe in "ribbons" of informative content that it creates for its clients, whether in English, Arabic, or more.

A portrait image of Bouchra Rebiai, Founder and Chief Creative Officer at Aurora Hikma, an SEO agency in Dubai.

Since 2016 Aurora Hikma is rooted in and inspired by our founder’s personal experiences. As a bilingual native speaker of Arabic and English, Bouchra has family members who exclusively speak specific Arabic dialects. In the past, she has struggled with sharing evidence-based sources of information with them simply because they don’t exist in Modern Standard Arabic, or all its various dialects used across the GCC. Motivated by this gap, she began her journey as a translator, drawing from her own life experiences. Starting as a freelance online translator, Bouchra quickly expanded her skill set, gaining expertise in social media management, website curation, and public relations. She soon realized that in the business world, especially in internationalized regions like the GCC, Arabic-speaking clients were being overlooked, leaving a huge gap in the market. Businesses needed to tap into this market and develop communication that was tailored to clients of all types and sizes. Frustrated by the lack of high-quality digital Arabic content, Bouchra channelled her skills and passion into founding Aurora Hikma, which has continued to reach industries far and wide, connecting people of all nationalities. Bouchra RebiaiFounder and CEO

OUR PHILOSOPHY

How We Work

We Are Women Our team is comprised 100% of women who are qualified and passionate about what they do.

We Cultivate Wisdom Every project we work on is carefully selected based on how much impact it will have.

We Transform Words From translation to copywriting, we specialize in using words to get your message across.

BOOK YOUR FREE CONSULTATION

Wisdom behind Aurora Hikma

An Egyptian wordsmith and editor, Aya, draws strength from the mantra 'It never gets easier. You just get stronger.'In the realm of translations, her wit shines brightest when unraveling the mysteries of machine-translated mishaps, like turning a simple Eid greeting into an unintentional comedic masterpiece like “Every year and your attendees are fine!” for “كلعاموحضراتكمبخير”.Fluent in the art of Arabic translation, she harbors a passion for mastering French, a journey rooted in past studies.Her creativity thrives amidst the pages she devours. A curious twist: she shares a playful bond with a niece three years her senior.

Aya Ashour

Senior Translator and Editor Copy

As a junior Arabic translator from Algeria, Asma, embodies the motto:'To become a master at any skill, it takes the total effort of your: heart, mind, and soul working together in tandem.'Asma employs creativity in finding accurate translations for UAE and Egyptian clients that often lead to amusing exchanges for unique cultural expressions and idioms in Arabic.Amidst juggling work tasks, Asma is a force of nature as she wields her skills while balancing her baby in one arm as her elder playfully tugs at her hair—a charming chaos indeed.Her love for Spanish series, movies, and music, inspires her to one day master the foreign language.

Asma Nehad

Junior Translator

Mohaddesa is a third-culture Dubai kid hailing from the quaint streets of Mumbai. A storyteller at heart, whether through words, visuals, or whatever creative medium catches her eye. Since graduating in 2023, she has thrived on connecting with people to craft compelling narratives across client servicing, production, PR, journalism, content creation, and advertising. She lives by many mottos, but none more than Mary Oliver’s: “Tell me, what is it you plan to do with your one wild and precious life?” When not shaping creative concepts, she’s lost in them—books, movies, or the ever-growing list of hobbies she collects like treasures. Even while unwinding with a matcha and a book, her instincts stay sharp. Because once you start spotting details, you can’t unsee them. She’ll catch a typo in a bestseller or spot the accidental cameraman in a movie scene. But perfection? Overrated. She lives for the raw, candid, and beautifully imperfect moments that make the best stories.

Mohaddesa Meherali

English Copywriter

Hailing from the heart of Cairo, Reem learned early how to adapt to change while staying rooted in values that matter. That blend of heritage and progress shows up in her work as a remote content writer and translator, where she shapes Arabic and English words into stories, strategies, and scroll-stopping copy.She’s fascinated by the power of language—how a few right words can shift perspective, spark emotion, or inspire action. Whether decoding tone or bridging cultural gaps, she sees translation as more than words; it’s connection.Her rule of life? Stay curious. Whether exploring the psychology behind consumer behavior, diving into SEO, or accidentally watching a 20-minute video on something she didn’t know she cared about (thanks, YouTube), curiosity fuels everything she does.When she’s not crafting content, you’ll find her deep in a book, lost on a long walk, or following random thoughts that usually lead to her next big idea.

Reem

Senior Translator and Editor Copy